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Transactional emails
are the type of emails you send to a recipient to help commercial activity. You send it following a commercial arrangement or in reaction to a exact action performed by way of the recipient. An example is a confirmation email that you send to a customer that ordered a effect from your have faith; this missive lets the recipient know that they entered into a valid transaction. Because
transactional emails
are required to advance critical transactions, businesses do not essential to obtain precise consent from the heir to send them, unlike marketing emails where consent is required.